We are shaping a new world with data, analytics, and artificial intelligence. When used responsibly, AI holds immense potential – also for Deutsche Bahn, where Generative AI is already accelerating processes, reducing bureaucracy, optimizing construction projects, and enabling a smarter, more sustainable rail infrastructure. Pascale Schäfer (DB InfraGO) and Florian Dohmann (Birds on Mars) will take you behind the scenes of this ongoing intelligent transformation, showcasing pioneering real-world use cases and an overarching data and AI strategy that bridges innovation with tangible impact.